Moss

Appointedd helped Moss deliver a premium appointment-led experience — driving an 80% increase in bookings across 100+ stores and enabling over 45,000 appointments in a single quarter.

Key results

80%
Increase in appointments
45,000+
Appointments taken in Q2'2024
100+
stores powered by Appointedd

Overview

As a premium menswear brand, Moss understands that exceptional service is part of the product. Whether a customer is shopping for a wedding, job interview, or everyday style upgrade, the experience must be seamless, personalised, and on their terms.

That’s why Moss partnered with Appointedd — to make it easier for customers to book fittings and style consultations 24/7, while giving the business greater visibility and control across every store in their network.

The Challenge

Moss needed a booking solution that could:

  • Deliver a luxury appointment experience across all locations
  • Empower customers to book anytime, anywhere — even outside store hours
  • Provide a single source of truth for in-store activity
  • Offer the data and flexibility to support experimentation and continuous improvement

Their previous provider lacked the adaptability, ease of use, and visibility they needed to meet these goals — especially at scale.

The Solution

After testing Appointedd in 2019, Moss chose to replace their legacy booking system with a fully branded and flexible experience powered by Appointedd.

Customers can now book styling appointments and fittings 24/7 — with bookings happening every hour of the day, including outside trading hours. Appointedd’s intuitive system integrates seamlessly into Moss’s website, with customisable flows for specific events and store-led promotions.

The platform also equips Moss with detailed performance data and full oversight across 100+ locations, giving HQ and store teams real-time insight into booking behaviour and service demand.

Why Appointedd

Moss chose Appointedd for its:

  • Ease of use and fast deployment
  • Flexible, customisable booking flows
  • Powerful reporting and customer insight tools
  • Proven ability to support enterprise-scale retail operations
  • Continuous product innovation and responsive support

"Appointedd has been a fundamental tool for us to channel customers desires, needs and wants to the appropriate places to get them serviced and from a retail point of view, ultimately converted".
Paul McBride
Head of Operations

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